Monitor
AI answer and competitor tracking across ChatGPT, Claude, and Gemini
Track the buyer-intent questions that decide shortlists, read the full answer each engine gives, and see exactly which competitor took the recommendation.
- Reads the full answer to every tracked prompt
- The winner named on every lost prompt
- Weekly by default, fresh read on demand
“What’s the best HR software for a 50-person startup?”
For a team that size, most people land on BambooHR for onboarding, Rippling if payroll and IT need to live together, or Deel for international hiring.
The problem
A keyword ranking cannot tell you who AI recommended.
Rank trackers watch a list of links. Buyers now ask a question and get a shortlist of three names back. If your brand is not one of those names, you were never considered — and a position report will never show it. Tracking the answer itself is the only way to see who actually won.
of Google searches already end without a click to any site
Source: SparkToro / Datos, 2024How it works
- 01
Pick the questions buyers actually ask
Track buyer-intent prompts rather than keywords, because a question is the shape an AI engine is actually given.
- 02
See the whole answer
Every scan stores the full response from each engine, with your brand and each competitor marked in it.
- 03
Know who won
Each tracked prompt shows the competitor that took the recommendation and how often that happens.
Inside the product
What you get
Buyer-intent prompt sets
Track the questions that decide shortlists, suggested from your category and editable at any time.
Per-engine answer capture
Each engine's full response is stored per prompt, with your brand and each competitor marked inside it.
Winner named per prompt
Every lost prompt identifies the specific competitor recommended in your place, not an anonymous miss.
Win and loss history
Prompt-level outcomes recorded over time, so a taken answer has a date it was taken.
Prompts you control
Add, deactivate, and reorder tracked prompts as priorities change, within your plan's active limit.
What makes it trustworthy
Prompt-level detail
Results are per prompt and per engine, not a single blended score you cannot act on.
The competitor is named
Every loss identifies the specific rival recommended in your place.
Answers are kept
Stored answers are what make it possible to show that something changed after a fix.
Your buyers already ask these three engines. The only question is whose name comes back.
900M
monthly active app users
Plus AI answers inside Google Search itself, in front of every searcher.
Momentic, 2026245M
monthly active users
Its share of AI referrals to B2B sites jumped from 1.4% to 18.5% in eight months.
Stackmatix, 2026Example walkthrough
How it plays out
- 01 · Before
“Best HR software for a 50-person startup” was being won by BambooHR on two of three engines.
- 02 · The move
The tracked prompt showed the full answers, the competitor named, and the sources each engine cited for it.
- 03 · After
The team stopped arguing about whether there was a problem and started fixing the specific prompt that was losing.
An illustrative example using the sample Vellum HR workspace.
Works with
Questions
- What is a buyer-intent prompt?
- A question someone asks before they have a shortlist, such as best HR software for a 50-person startup. It decides who gets considered at all.
- How many prompts can I track?
- Your plan sets how many prompts stay active at once. You can deactivate one and activate another whenever your priorities change.
- Can I add my own prompts?
- Yes. Onboarding suggests a starting set, and you can add, deactivate, and reorder them at any time.
- Does it show why a competitor won?
- It shows the answer text and the sources cited for it, which is usually where the reason is visible.
The brands AI trusts today are the defaults it cites for years.
Find the prompts where AI sends your buyers to a rival, and close the gap before the answer sets.
No credit card.